WCM White Papers

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AIIM Industry Watch, Social Business Systems: success factors for Enterprise 2.0 applications
sponsored by IBM
WHITE PAPER: In this report, look at the business drivers and adoption levels for social business, the benefits and issues being highlighted by users, and what platforms and infrastructures are being used for delivery.
Posted: 25 Oct 2011 | Published: 25 Oct 2011

IBM

Websites are Dead. Long Live Digital Presence
sponsored by Limelight Networks, Inc.
WHITE PAPER: In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence.
Posted: 23 Jul 2013 | Published: 31 Oct 2012

Limelight Networks, Inc.

Thumbs Up! Customer Engagement for a New Generation A Benchmark Study of the Impact of Social Media on Customer Service
sponsored by DMG Consulting
WHITE PAPER: This paper reviews a study of the impact of social media on customer service and how to plan and implement social media for maximum effectiveness within your business.
Posted: 16 May 2012 | Published: 01 Nov 2011

DMG Consulting

Responsive Design
sponsored by OpenText
WHITE PAPER: In this resource, explore how "responsive web design" can help you provide customers with more compelling, contextual, and consistent experiences with your web site. Learn how you can control a single site that caters to all device platforms, making it simpler, faster, and easier to make every site visit a pleasant one.
Posted: 27 Aug 2013 | Published: 30 Jun 2013

OpenText

Ten Tips for Effective Lead Management
sponsored by Marketo
WHITE PAPER: Learn 10 tips for effective lead management that will enable you to create more educated buyers, help you better understand their needs and ultimately increase revenue.
Posted: 20 Mar 2008 | Published: 01 Mar 2008

Marketo

It’s Time to Rethink “Enterprise” Software
sponsored by OpenText
WHITE PAPER: The following white paper explores the real state of "enterprise" software solutions in regards to web content management and customer experience management. Learn what these solutions need to include justifying the "enterprise" title. Most importantly, discover how to select the right CEM solutions that fit your needs.
Posted: 06 May 2014 | Published: 01 May 2014

OpenText

The Great Firewall of China? How to address the specific challenges of reaching China with your website
sponsored by CDNetworks
WHITE PAPER: This valuable guide explores the challenges of reaching China with your website and offers tips to help you successfully build a customer base in this emerging market. Also inside, find the answers to frequently asked questions regarding licensing.
Posted: 22 Jul 2013 | Published: 22 Jul 2013

CDNetworks

Taking Control with Marketing Optimization
sponsored by WebTrends
WHITE PAPER: Customers today are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver. Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

The Seven C's of Web Content Management
sponsored by Ektron, Inc.
WHITE PAPER: The web content management (WCM) market is experiencing a significant evolution as requirements for those platforms have expanded beyond just managing web content. Today, content and collaboration (C&C) professionals need to remember that the “C” in WCM no longer stands for just "content." This white paper delves into the 7 C's of WCM.
Posted: 17 May 2011 | Published: 17 May 2011

Ektron, Inc.

Five Questions to Ask When Evaluating Web Data Extraction Options
sponsored by Connotate
WHITE PAPER: Consult this white paper to discover 5 important questions to consider when choosing a Web data extraction solution. Also discover various vendors how they compare to each other.
Posted: 22 Nov 2013 | Published: 22 Nov 2013

Connotate